We're proud of our track record in kids advertising. It's led us to many great moments producing fantastic, successful, dynamic commercials that have been seen on TV, in cinemas and on the internet around the world. We've learned what works, when to take risks and how to communicate features and benefits to the most discerning, sophisticated consumers on the planet. Take a look at the nine case studies below and judge for yourself. Click on the thumbnails to see the spots on our YouTube Channel - where you can find many, many more examples of the magical stuff in our toy box.